Publications

Travel analytics: Understanding how destination choice and business clusters are connected based on social media data

Abstract

Understanding how destination choice and business clusters are connected is of great importance for designing sustainable cities, fostering flourishing business clusters, and building livable communities. As sharing locations and activities on social media platforms becomes increasingly popular, such data can reveal destination choice and activity space which can shed light on human-environment relationships. To this end, this research models the relationship between characteristics of business clusters and check-in activities from Los Angeles County, California. Business clusters are analyzed via two lenses: the supply side (employment data by industry) and the demand side (on-line check-in data). Spatial and statistical analyses are performed to understand how land use and transportation network features affect the popularity of the identified clusters and their relationships. Our results suggest that a cluster …

Date
April 1, 2017
Authors
Arthur Huang, Luciano Gallegos, Kristina Lerman
Journal
Transportation Research Part C: Emerging Technologies
Volume
77
Pages
245-256
Publisher
Pergamon