Abstract

The advent of Online Social Networks (OSNs) has offered the opportunity to study the dynamics of information spread and influence propagation at a huge scale. Considerable research has focused on the social influence phenomenon and its impact on OSNs. Social influence plays a crucial role in shaping people behavior and affecting human decisions in various domains.
In this paper, we study the impact of social influence on offline dynamics to study human real-life behavior. We introduce Social Influence Deep Learning (SIDL), a framework that combines deep learning with network science for modeling social influence and predicting human behavior on real-world activities, such as attending an event or visiting a location. We propose different approaches at varying degree of network connectivity with the objective of facing two typical challenges of deep learning: interpretability and scalability …

Date

June 13, 2019

Authors

Luca Luceri, Torsten Braun, Silvia Giordano

Journal

Applied Network Science

Publisher

Springer